IEEE CAS Media Kit
Official logos, member badges, Zoom backgrounds, brand colours, and usage guidelines for the IEEE Circuits and Systems Society — everything you need to represent CASS correctly and consistently.
Official Brand Colours
CASS PaletteIEEE CAS Logos
5 Variants
CASS Master & 75th Anniversary Logos
3 Logos
Member Badges & Zoom Backgrounds
3 Assets
Logo Usage Rules
Do's & Don'tsMaintain Aspect Ratio
Always preserve the original proportions of the logo. The aspect ratio must be maintained in all designs regardless of the design's own dimensions or layout changes.
Do Not Stretch or Distort
Never stretch, squash, rotate, skew, or otherwise distort the logo. Changing proportions undermines brand consistency and violates IEEE brand policy.
Use Adequate Clear Space
Ensure adequate spacing on all four sides of the logo in every design. The chapter's logo must remain prominent and must not be crowded by other elements or text.
Do Not Modify Colours
Never alter the logo colours, apply colour overlays, gradients, tints, or effects. Always use the officially approved variants provided in this Media Kit without modification.
Get Authorization First
Ensure your design is authorised before using the IEEE CAS logo publicly. When in doubt, submit your design for verification to the chapter leadership team before publishing or distributing.
Do Not Recreate or Alter
Never redraw, recreate, add elements to, or modify the logo in any form. Do not use the logo as a background pattern, watermark, or in any arrangement that obscures its integrity.
Important Logo Usage Reminders
- Do not use the logo if the design is not authorised or if the logo's use on the design has not been approved by the chapter's brand identity team.
- For authorisation requests and design verification, write to the IEEE CAS Bangalore chapter leadership team before publishing any materials featuring the logo.
- The aspect ratio of the logo must be maintained in all designs, irrespective of any aspect ratio changes made to the surrounding design or layout.
- Use adequate clear space on all four sides of the logo and ensure the chapter's logo is as prominent as any other logos present in the design.
- If in doubt at any point, all logo use and designs must be verified with the chapter's leadership team prior to distribution or publication.
IEEE Brand Experience Portal
Official GuidelinesIEEE Brand Experience Portal
The IEEE Brand Experience website outlines the official brand guidelines and policies that strengthen IEEE's global identity. It provides expansive tools, templates, and resources to help you represent the IEEE brand correctly across all communications — print, digital, social media, and events. Together, we make the brand stronger.
Visit Brand Experience PortalBrand Guidelines Directory
Quick LinksIEEE Brand Experience — Key Sections
Need Brand Authorization?
If you need to verify logo usage or get design approval for an event or publication, reach out via the official IEEE Brand Inquiries form or contact the IEEE CAS Bangalore chapter leadership team.
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Related ResourcesAbout Society & Membership
Learn about the full scope of IEEE CASS — its mission, technical areas, publications, conferences, and what membership offers to students and professionals.
ExploreGuide to Join IEEE CAS
Ready to become a CASS member? Follow the step-by-step visual guide to add the Circuits and Systems Society to your IEEE membership in minutes.
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